Grand Ole Opry and Belk to Celebrate the SEC March 16


Three southern icons come together for the first time to celebrate basketball, music and style

The Grand Ole Opry® is set to celebrate the hardwood teams of the SEC as Music City hosts the SEC Men’s Basketball Tournament next month. “The Opry Salutes the SEC sponsored by Belk” brings three southern staples together on Sat., March 16 and promises to feature free music, a fashion show and SEC action in the Opry Plaza as well as a ticketed hoops-themed evening Opry performance.

Among those already scheduled for the night’s Opry show are Opry NextStage artist Riley Green, Maddie & Tae, Eddie Montgomery of Montgomery Gentry, Craig Morgan, and Country Music Hall of Famer Ricky Skaggs. Opry flagship station 650 AM WSM is scheduled to present live music and SEC personalities on air and in the Plaza in advance of the show, and fans are invited to wear their teams’ colors and gear for a chance to win Opry and SEC merchandise throughout the evening. Belk, official retail department store of the SEC, will host a fashion show featuring the trendiest southern styles during the Front Porch Party on the Opry Plaza. Opry personalities including announcer Mike Terry and pre-show host Juliette Vara will also showcase the latest fashion from Belk as they participate in the evening’s festivities.

SEC Opry fans who purchase March 16 Opry tickets beginning today and before March 9 using code “SECOPRY” can save $5 per ticket on up to eight tickets. The special offer is available at (800)-SEE-OPRY and opry.com.

About the Grand Ole Opry: The Grand Ole Opry® is presented by Humana®. Opry performances are held every Friday and Saturday of the year, with Tuesday night shows through December, Wednesday night shows reutrning this spring, and seasonal Opry Country Classics shows on Thursdays. To plan an Opry visit, call (800) SEE-OPRY or visit opry.com.. The Opry presents the best in country music live every week from Nashville, Tenn. Celebrating nine decades of entertainment, the Opry can be heard at opry.com. and wsmonline.com, Opry and WSM mobile apps, SiriusXM Satellite Radio, and its flagship home, 650 AM-WSM. The Grand Ole Opry is owned by Ryman Hospitality Properties (NYSE: RHP). For more information, visit opry.com.

About Belk: Belk, Inc., a private department store company based in Charlotte, N.C., is where Southern customers shop for their Saturday night outfit, the perfect Sunday dress, and where family and community matter most. But Belk is more than shopping – it’s where you find your own unique way to express who you are. It’s where Southern style lives. Shop Belk in 16 Southern states and www.belk.com to find an assortment of national brands and private-label fashion, shoes and accessories for the entire family, along with top-name cosmetics, a wedding registry and Southern style for the home. Check out the Belk Newsroom to see the retailer in action as they give back to the community, deliver fashion-forward trends and more!

About The SEC: A pioneer in the integration of higher education and athletic competition, the Southeastern Conference is a leader on the national landscape for intercollegiate athletics in the 21st century. Since its formation in 1933, the SEC has achieved stature and stability by designating governing/voting power to the presidents of the member institutions. These university leaders determine the policies of the conference and through the years this involvement has been the principal source of strength in the evolution of the SEC. Throughout its history, the SEC has provided leadership on the vital issues facing intercollegiate competition. Alabama, Auburn, Florida, Georgia, Kentucky, LSU, Mississippi, Mississippi State, Tennessee and Vanderbilt have been in the SEC since its formation in 1933. The league has expanded twice, adding Arkansas and South Carolina in 1991, then Missouri and Texas A&M in 2012.

For more information about the Grand Ole Opry, contact:

Jessie Schmidt (615)-491-7988, jessie@schmidtpr.com

Dixie Owen (615)-440-6171, dixie@schmidtpr.com

mike650AM / WSM
Listen Live! Stream 650 AM WSM The Legend right here on opry.com.